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Alligator Bites Digital Marketing Blog


Marketing Tips & Insights From The Digital Storytellers

How to Leverage the Benefits of Word of Mouth Marketing

How to Leverage the Benefits of Word of Mouth Marketing

Regardless of how many new and high-tech marketing methods come along, there's no replacement for old-fashioned word of mouth marketing for promoting your business!…

Nathan Johnson June 20, 2018
3 Solutions to Increase Your Google Business Reviews

3 Solutions to Increase Your Google Business Reviews

In a world where reviews can make or break both products and entire companies, Google is once again front and center. The combined results of search engine use…

Nathan Johnson June 13, 2018
How to Use Word of Mouth Marketing Successfully

How to Use Word of Mouth Marketing Successfully

What's the best compliment a customer can give? Loyal business and a great referral. Word of mouth marketing is a cost-effective way to achieve long-term growth.…

Nathan Johnson March 20, 2018
How 'Story' Improves Marketing and Drives Sales

How 'Story' Improves Marketing and Drives Sales

Story influences people in ways that direct sales could never do -- partly because consumers are more sophisticated today and partly because empathy is powerful.…

Nathan Johnson February 13, 2018
Ten Books Entrepreneurs Must Get Their Hands On

Ten Books Entrepreneurs Must Get Their Hands On

Reading is the most effective manner to learn and retain knowledge. Losing yourself in a book makes the rest of the world pause and all that matters is the material…

Nathan Johnson October 12, 2017
What's the Best Choice For Your Website: Squarespace or Wordpress?

What's the Best Choice For Your Website: Squarespace or Wordpress?

Many businesses are looking for a simple solution when it comes to designing a website. With today's technology, you don't really need coding skills to build a…

Nathan Johnson October 12, 2017
Virtual Assistants - Skilled Help to Deal with Time-Consuming Tasks

Virtual Assistants - Skilled Help to Deal with Time-Consuming Tasks

As a busy businessperson, you have a thousand things to do every day. You have tasks for your business, you have tasks for maintaining your home, and tasks for…

Nathan Johnson October 12, 2017

Five Of The Most Inspirational Books Creative People MUST Read

Are you stuck in a creative rut that you can't seem to break? Then you need to turn to these five great creative books. They help provide inspiration and creative…

Nathan Johnson October 11, 2017
How To Create a Podcast: 5 Easy Steps to Get You Started

How To Create a Podcast: 5 Easy Steps to Get You Started

Although podcasts have been around for a while, it is only with the advent of Serial and The Nerdist that everyone is looking for their own pod-space. But…

Nathan Johnson October 6, 2017
How to Improve Local Search with Google My Business

How to Improve Local Search with Google My Business

When you're a small business, your local search engine results are important. You want interested parties to be able to quickly and easily find your business amid…

Nathan Johnson August 16, 2017
What's the Best Way to Invest in Digital Marketing with $250 or Less?

What's the Best Way to Invest in Digital Marketing with $250 or Less?

While large companies have huge marketing budgets, we found that most of the smaller businesses we work with don't have this luxury. If you're like many business…

Nathan Johnson July 17, 2017
Top Takeaways from Google Search Quality Rater's Guidelines

Top Takeaways from Google Search Quality Rater's Guidelines

If you want to improve your results with SEO, it makes sense to go straight to the source of search engine rankings - Google. While Google is notoriously coy and…

Nathan Johnson June 13, 2017
Don't Build Your WordPress Site Until You Read This

Don't Build Your WordPress Site Until You Read This

If you have a WordPress site or plan to start one, the hosting service you choose makes a big difference. While WordPress is a convenient and feature-rich platform…

Nathan Johnson May 31, 2017
How to Create Your Ideal Client Profile

How to Create Your Ideal Client Profile

A finely tuned marketing strategy is often the key to a successful business. However, if you haven't taken the time to figure out who you…

Nathan Johnson October 6, 2016
5 Inbound Marketing Tips That Work

5 Inbound Marketing Tips That Work

With a solid inbound marketing strategy, you're able to attract customers at a point when they're actively seeking out your products or services. This is much more…

Nathan Johnson August 15, 2016
Eight Tips for Using LinkedIn for Your Business

Eight Tips for Using LinkedIn for Your Business

If you are not already using LinkedIn for business networking or marketing, you may wonder what all the fuss is about. Chances are good that you have received…

Nathan Johnson July 31, 2016
4 Facebook Marketing Mistakes to Avoid

4 Facebook Marketing Mistakes to Avoid

Facebook, at a glance, seems like a dream come true for businesses looking to reach a wider audience. It allows you to create your own profile page, to tag followers…

Nathan Johnson July 21, 2016
How Does PPC Marketing Work?

How Does PPC Marketing Work?

PPC, or pay-per-click, marketing is one of the most common forms of marketing on the Internet today. However, if you're a business who's contemplating a PPC marketing…

Nathan Johnson July 8, 2016
What Makes Facebook Ads Successful and Why

What Makes Facebook Ads Successful and Why

Although Google AdWords is still an effective way for many businesses to profitably sell their products and services, in the past few years Facebook has become…

Nathan Johnson June 30, 2016
5 Hot Tips on How to Use Instagram for Business

5 Hot Tips on How to Use Instagram for Business

Developing a social media presence can sometimes feel like an overwhelming chore--not so when the social media platform in question is Instagram. Easy to use, quick…

Nathan Johnson June 23, 2016
5 Effective Search Engine Optimization Tips

5 Effective Search Engine Optimization Tips

There are many techniques that you can utilize for search engine optimization or SEO. Basically, the aim of SEO is to show up within the first few results when…

Nathan Johnson June 16, 2016
“Hi, I’m a Marketer” and Other Reasons People Are Ignoring Your Emails

“Hi, I’m a Marketer” and Other Reasons People Are Ignoring Your Emails

Email marketing is a great way to get your customer’s attention. You can put together an attractive, eye-catching email, send it out to anyone who might be interested…

Nathan Johnson June 7, 2016
Retargeting: Helpful Tips for Beginners

Retargeting: Helpful Tips for Beginners

Almost all web shoppers don’t convert or make a purchase on their first visit to a website. In fact, just a mere two percent of web traffic is hooked into a conversion…

Nathan Johnson May 19, 2016
Who's Promoting Your Business? Influencer Marketing And What It Means For Your Brand

Who's Promoting Your Business? Influencer Marketing And What It Means For Your Brand

Businesses have always hoped for supportive expert opinions and positive word-of-mouth. That's because customers like to take advice from people they trust and…

Nathan Johnson May 9, 2016