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Brand Safety 101: What It Means & Why It Matters

Brand Safety 101: What It Means & Why It Matters

Brand safety is becoming a common discussion among digital marketing leaders. With an ever-changing landscape for both client and public engagement, comes additional…

Nathan Johnson July 1, 2020
Harnessing the Power of Social Media Automation

Harnessing the Power of Social Media Automation

Even though you know that your business needs to be on social media, you also know how much time it takes to do so, especially if you want to see results. Not only…

Nathan Johnson July 1, 2020
Five Reasons to Hire Help With Your Marketing

Five Reasons to Hire Help With Your Marketing

Many business owners struggle to get through their to-do lists every day. There is always something that seems to get missed. This is usually paperwork and marketing,…

Nathan Johnson February 26, 2020
Allison's Alligator Receives 2020 Best of Tampa Award for Website Design

Allison's Alligator Receives 2020 Best of Tampa Award for Website Design

Tampa Award Program Honors the Achievement TAMPA February 11, 2020 -- Allison's Alligator has been selected for the 2020 Best of Tampa Award in the Website Designer…

Nathan Johnson February 19, 2020
3 Marketing Tips to Reach Those Customers Who Already Use Your Competition

3 Marketing Tips to Reach Those Customers Who Already Use Your Competition

You hear a multitude of objections in your marketing and sales efforts, but one you might hear more often than others is the, 'I already work with someone' response.…

Nathan Johnson February 19, 2020
5 Website Design Tips for Any Small Business

5 Website Design Tips for Any Small Business

You may be considering reworking the design of your website or interested in evaluating the current layout of your site. In this case, there are some key fundamental…

Nathan Johnson February 4, 2020
Niche Marketing Shows It's Better To Be a Big Fish in a Small Pond

Niche Marketing Shows It's Better To Be a Big Fish in a Small Pond

When you run a business, your first instinct is usually to try to appeal to as many people as humanly possible. The more people who can use or enjoy your product,…

Nathan Johnson January 22, 2020
Why All Great Digital Marketing Starts With the Right Keywords

Why All Great Digital Marketing Starts With the Right Keywords

You can plan for months, write the best copy and create incredible graphics. But if you aren't using the right keywords, your digital marketing plan isn't going…

Nathan Johnson November 27, 2019
Tips to Build an Email Subscriber List Quickly

Tips to Build an Email Subscriber List Quickly

Most online marketers know that your marketing campaign is only as good as the list of subscribers that are on it. You need to have as many people as possible on…

Nathan Johnson September 18, 2019
4 Ways to Start Building Your Email List

4 Ways to Start Building Your Email List

Email lists are one of the best ways for businesses and other organizations to reach their customer base. Over the years email marketing has proven to be one of…

Nathan Johnson September 11, 2019
Why Email Marketing is Ideal for a Small Business Owner

Why Email Marketing is Ideal for a Small Business Owner

As a small business owner, you might have never really thought about getting into email marketing. After all, to you, it might seem like something that is…

Nathan Johnson September 4, 2019
Three Email Marketing Best Practices to Dodge the Spam Folder

Three Email Marketing Best Practices to Dodge the Spam Folder

Despite the addition of social media, SMS texting, and podcasts, email marketing is still the leading technique to get in touch with your leads. Every established…

Nathan Johnson August 28, 2019
5 Content Marketing Trends To Keep Your Eye On

5 Content Marketing Trends To Keep Your Eye On

If you're a content marketer, then you already know how important it is to stay on top of the latest trends. Algorithms are always changing, and the viewing public…

Nathan Johnson August 14, 2019
Referrals, the Original Organic Marketing Tool

Referrals, the Original Organic Marketing Tool

Marketing strategies, both digital and traditional, generally focus on driving new business by engaging an audience that is new to you. But in all your efforts…

Nathan Johnson January 26, 2019
Email Marketing Myths You Need to Know About For Your Business

Email Marketing Myths You Need to Know About For Your Business

There are many truths and myths about email marketing, but some of these email marketing myths might just be, well... myths! While many still believe in the power…

Nathan Johnson January 23, 2019
9 Social Media Trends for Businesses and Non-Profits

9 Social Media Trends for Businesses and Non-Profits

Looking for ways to use social media to boost your campaigns? Social media is a great way to reach more people, get the word out, and spread awareness. Here are…

Nathan Johnson November 14, 2018