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RFP: Understanding Why Being Flexible Beyond the RFP is Important

Some companies are learning that the RFP, or request for proposal, designed to make expectations clear to any potential vendors, is actually hurting the process.…

Nathan Johnson July 28, 2021

Creating, Managing, and Promoting Your Small Business Website

One of the most common misconceptions about owning a small business is that you can't have a proper, well-designed website. While many businesses like you might…

Nathan Johnson July 7, 2021

Growing Your Business: 3 Effective Ways to Market Your Business

Are you newer to working from home or have recently gone out on your own? You may have learned that finding the first client or two may have come easy for you. Maybe…

Nathan Johnson June 2, 2021

Business Marketing: A Quick Look at Inbound and Outbound Marketing

There was a time when promoting your business meant putting together a radio commercial or printing a sales flyer that promised reduced prices. Times have changed.…

Nathan Johnson May 19, 2021
Website Promotion: Three Effective Ways to Market Your Business

Website Promotion: Three Effective Ways to Market Your Business

Fortunately, gone are the days when you had to rely on word-of-mouth and the right connections to get your brand out there. There are now tools that are easy to…

Nathan Johnson April 27, 2021

Business Tips: Six Surprising Benefits of a Flexible Work Schedule

Many parents look for work that they can do from home, in their spare time. They want to be able to work while their children are in school. Without worrying about…

Nathan Johnson March 31, 2021

Top 6 Small Business Ideas to Put a Little Money in Your Pocket in 2021

One of the best ways to improve your financial situation, pay off debts, and afford the things you want is to generate more income. Here are some side hustle ideas…

Nathan Johnson January 27, 2021
Introducing Google Workspace: All You Need To Get Work Done

Introducing Google Workspace: All You Need To Get Work Done

Google Workspace is a cloud-based productivity suite. The goal of Google Workspace is to help teams communicate, collaborate, and be as productive as possible, no…

Nathan Johnson October 19, 2020
Juggling Facebook and Instagram Business Pages? Facebook Has Launched a New Tool to Make It Far Easier

Juggling Facebook and Instagram Business Pages? Facebook Has Launched a New Tool to Make It Far Easier

Imagine doing all your Facebook and Instagram upkeep in one place, while being able to see statistics on your performance on those platforms. It’s now a reality,…

Nathan Johnson October 6, 2020
Most Common and Most Commonly Misunderstood Digital Marketing Terms Every Marketer Needs to Know to Stay Ahead of the Curve

Most Common and Most Commonly Misunderstood Digital Marketing Terms Every Marketer Needs to Know to Stay Ahead of the Curve

Digital marketing is essential to a successful small business, especially one ambitious enough to earn over $1 million a year. Digital marketing encompasses far…

Nathan Johnson September 28, 2020
The 8 Different Types of Digital Marketing

The 8 Different Types of Digital Marketing

The business landscape is rapidly evolving every day. Businesses need to stay up to date and keep an eye on quickly developing trends within the business atmosphere.…

Nathan Johnson September 18, 2020
Brand Safety 101: What It Means & Why It Matters

Brand Safety 101: What It Means & Why It Matters

Brand safety is becoming a common discussion among digital marketing leaders. With an ever-changing landscape for both client and public engagement, comes additional…

Nathan Johnson July 1, 2020
Five Reasons to Hire Help With Your Marketing

Five Reasons to Hire Help With Your Marketing

Many business owners struggle to get through their to-do lists every day. There is always something that seems to get missed. This is usually paperwork and marketing,…

Nathan Johnson February 26, 2020
Referrals, the Original Organic Marketing Tool

Referrals, the Original Organic Marketing Tool

Marketing strategies, both digital and traditional, generally focus on driving new business by engaging an audience that is new to you. But in all your efforts…

Nathan Johnson January 26, 2019
Email Marketing Myths You Need to Know About For Your Business

Email Marketing Myths You Need to Know About For Your Business

There are many truths and myths about email marketing, but some of these email marketing myths might just be, well... myths! While many still believe in the power…

Nathan Johnson January 23, 2019
6 Hot Customer Service Features for Business Websites

6 Hot Customer Service Features for Business Websites

Building a business website is no small task. Will you choose a platform or build from scratch? Go for a trendy modern look or something traditional and more reliable…

Nathan Johnson October 17, 2018