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4 Reasons to Use Facebook Groups to Build an Audience

Want to build an audience of loyal followers who love to support your business by purchasing your products and services? 93% of shoppers' buying decisions are influenced…

Nathan Johnson December 8, 2021
Website Promotion: Three Effective Ways to Market Your Business

Website Promotion: Three Effective Ways to Market Your Business

Fortunately, gone are the days when you had to rely on word-of-mouth and the right connections to get your brand out there. There are now tools that are easy to…

Nathan Johnson April 27, 2021
How To Choose The Right Wordpress Theme

How To Choose The Right Wordpress Theme

Whether you're a blogger or a small business owner, you must maintain a functional and well-designed website that will rank high on search engines and increase traffic…

Nathan Johnson December 3, 2020
Juggling Facebook and Instagram Business Pages? Facebook Has Launched a New Tool to Make It Far Easier

Juggling Facebook and Instagram Business Pages? Facebook Has Launched a New Tool to Make It Far Easier

Imagine doing all your Facebook and Instagram upkeep in one place, while being able to see statistics on your performance on those platforms. It’s now a reality,…

Nathan Johnson October 6, 2020
Harnessing the Power of Social Media Automation

Harnessing the Power of Social Media Automation

Even though you know that your business needs to be on social media, you also know how much time it takes to do so, especially if you want to see results. Not only…

Nathan Johnson July 1, 2020
9 Social Media Trends for Businesses and Non-Profits

9 Social Media Trends for Businesses and Non-Profits

Looking for ways to use social media to boost your campaigns? Social media is a great way to reach more people, get the word out, and spread awareness. Here are…

Nathan Johnson November 14, 2018
How To Create a Podcast: 5 Easy Steps to Get You Started

How To Create a Podcast: 5 Easy Steps to Get You Started

Although podcasts have been around for a while, it is only with the advent of Serial and The Nerdist that everyone is looking for their own pod-space. But…

Nathan Johnson October 6, 2017
Eight Tips for Using LinkedIn for Your Business

Eight Tips for Using LinkedIn for Your Business

If you are not already using LinkedIn for business networking or marketing, you may wonder what all the fuss is about. Chances are good that you have received…

Nathan Johnson July 31, 2016
4 Facebook Marketing Mistakes to Avoid

4 Facebook Marketing Mistakes to Avoid

Facebook, at a glance, seems like a dream come true for businesses looking to reach a wider audience. It allows you to create your own profile page, to tag followers…

Nathan Johnson July 21, 2016
What Makes Facebook Ads Successful and Why

What Makes Facebook Ads Successful and Why

Although Google AdWords is still an effective way for many businesses to profitably sell their products and services, in the past few years Facebook has become…

Nathan Johnson June 30, 2016
5 Hot Tips on How to Use Instagram for Business

5 Hot Tips on How to Use Instagram for Business

Developing a social media presence can sometimes feel like an overwhelming chore--not so when the social media platform in question is Instagram. Easy to use, quick…

Nathan Johnson June 23, 2016
Why Facebook Marketing is Beneficial

Why Facebook Marketing is Beneficial

Marketing is essential to ensure business continuity. However, the type of marketing tools your business chooses to use can determine the customer base being reached,…

Nathan Johnson March 24, 2016
Beyond The Website: Developing a Comprehensive Online Marketing Strategy

Beyond The Website: Developing a Comprehensive Online Marketing Strategy

Even the most reluctant to embrace technology now understand that a business without a website is a business that is dying. However, unlike just 5 years ago, a…

Nathan Johnson March 18, 2016
5 Steps to Optimizing Your Social Media Marketing Efforts

5 Steps to Optimizing Your Social Media Marketing Efforts

Businesses of all sizes and industries increasingly use social media to market their products and services. It makes perfect sense, considering that most American…

Nathan Johnson February 25, 2016
Inbound Marketing: What It Is and How It’s Different From Outbound Marketing

Inbound Marketing: What It Is and How It’s Different From Outbound Marketing

If you have a business and are still trying to get customers by the outdated methods of sending out direct mail and making cold calls, you probably aren’t having…

Nathan Johnson February 20, 2016

A Quick Start Guide to Social Media

Unless you’ve been in suspended animation for the last decade, you’ve heard a lot of buzz about Tweets, friending, Facebook, Linkedin, Twitter and likes. As…

Nathan Johnson October 28, 2015